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What is Marketing?
What is Marketing? What is marketing? Marketing is all around us. In our everyday lives we encounter many instances without even realising. On the way to work, browsing online, on the products we buy and the services we use, thousands of hours and millions of pounds...
GDPR: Are you ready?
GDPR: Are you ready? The 1998 Data Protection act came into place as a way to control the way personal information was handled and give rights to those who had data stored about them. Since then, technology has advanced dramatically giving rise to a new wave of...
Cambridge Analytica, Facebook and the Future of Data Protection
Cambridge Analytica scandal and the Future of Data Protection Cambridge Analytica, often abbreviated to CA, is a privately held company that combines data mining and data analysis with strategic communication in order to influence “audience behaviour”. According to...
Do You Believe In Life After Gutenberg?
Do you believe in life after Gutenberg? If you haven't heard, WordPress have announced that their 5.0 update "Gutenberg" will come prepackaged with a builder tool in its core - similar to the likes of Divi, Beaver Builder and Elementor. Although it may come packaged...
5 Reasons Why You Should Be Using Google Adwords
5 Reasons Why Your Business Should Be Using Adwords Introduction to Google Adwords Google AdWords took the world by storm almost 20 years ago with its self service advertising program offering a simple Pay Per Click system that helps all business no matter how big or...
Overcoming Facebook’s New Content Policy
Facebook's New Branded Content Policy 28 MARCH, 2016 Marketing Social Media Technology Within the last month, Facebook CEO Mark Zuckerberg announced that the well known timeline will have a dramatic overhaul which will favour posts from friends over businesses. This...
5 Reasons to Take Online Payments
5 Reasons to Take Online Payments Introduction To Online Payments Online payments have never been bigger. Consumers are choosing to purchase goods and services online over going to a physical location. They're convenient, fast, and secure. E-Commerce as a whole is...
Importance of UX in Modern Web Developement
Importance of UX in Modern Web Design 7th Feb, 2018 Web Development, Digital Marketing, User Experience Introduction to UX in modern web design UX design (user experience) has been around since the 90s but is only just beginning to affect all businesses as company web...
5 Ways to Keep Children Safe Online
5 Internet Safety Tips for Parents 6th Feb, 2018 Keep Children safe online In the information age a common condern for parents is how to keep children safe online. The explosion of the internet in the last decade has made the human race more connected than ever...
7 Reasons To Use Video Marketing
7 Reasons To Use Video Marketing 5th Feb, 2018 Video Marketing Content SEO Introduction To Video Marketing These days, video marketing is paramount. In a world where everyone's attention is being fought for, it can be difficult to stand out from the crowd. When it...
