Email Content and Design

Communication Is Key
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Modernise Your Emails

Email design is a big part of the world today. Many companies like to make their emails stand out and include promotional items, deals and special offers. Many popular brands like ASOS and Etsy like to include lots of imagery in the emails that they send, showing off popular items and promotions.

Keep Up Communication

Sending emails to clients is important to maintain communication between company and client. You don’t want the customer to forget about you. Sending promotional emails or newsletters maintains contact between both parties. Email marketing is a very cost-effective method to reach new customers and re-target your existing customers.

Do I need to send out emails to clients?

No, no you don’t. But where would you be without emails? How will people know about any deals that your company has? Any new products? What about those important updates? You could just put it on your website and hope that people will see it, or put it in an ad. But a guaranteed way of getting that information to someone is by sending an email. Most of the companies use email marketing strategy to re-marketing.   

How do I write a good promotional email?

To write a good email you firstly need to know what you want to promote. Know your audience, what do they want to see? Once you know that, you need content. Keep it simple and to the point, no one wants to read a long email. One of the most things you need to take care when you write a promotional email is the email subject. A good email subject line catches the attention of readers and benefits you in increasing click-through rate and gives you a higher conversion rate.

When is the best time to send out emails to customers?

From our research, one of the best times to send out emails to customers is Tuesdays at 10 am. Studies show that the middle of the week is when most emails are opened, so generally, you should aim to send out emails to customers then.

Do I need to send out emails to clients?

No, no you don’t. But where would you be without emails? How will people know about any deals that your company has? Any new products? What about those important updates? You could just put it on your website and hope that people will see it, or put it in an ad. But a guaranteed way of getting that information to someone is by sending an email. Most of the companies use email marketing strategy to re-marketing.   

How do I write a good promotional email?

To write a good email you firstly need to know what you want to promote. Know your audience, what do they want to see? Once you know that, you need content. Keep it simple and to the point, no one wants to read a long email. One of the most things you need to take care when you write a promotional email is the email subject. A good email subject line catches the attention of readers and benefits you in increasing click-through rate and gives you a higher conversion rate.

When is the best time to send out emails to customers?

From our research, one of the best times to send out emails to customers is Tuesdays at 10 am. Studies show that the middle of the week is when most emails are opened, so generally, you should aim to send out emails to customers then.

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